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The truth about marketing of several famous companies in 2014

Posted by: | Posted on: March 6, 2017

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2014, a large company of network events which make people remember? We invited the parties behind these events, many marketing big coffee house and even exposes scandalous, tells the truth behind the scenes, all marketing. Event marketing is a double-edged sword. Do event marketing in the Internet era, you need to grasp and identify information, rapid response, to find the best fit point of the brand and events.

editor’s note: 2014 events · October 24th afternoon "; all media marketing conference", from the Internet, Internet video, Home Furnishing and automobile industry’s top executives were done on the marketing philosophy and wonderful case sharing. In 2014, a large corporate network event which make people remember? We invited the parties behind these events, many marketing big coffee house and even exposes scandalous, tells the truth behind the scenes, all marketing. The full text will be published in the 11 edition of the commercial value, titanium media select part of the network starting:

in July 17th this year, "a day before The Voice of China" formally launched the third quarter, the Zhejiang gymnasium of Jiaxing University good sound stage, TCL multimedia CEO Hao Yi appeared in the mysterious student identity, on behalf of the corporate image of the new concert theme song "Nu revolution".

In August 27th

19:00, the first Internet field about "Luo Yonghao Wang Ziru" in the PK frame youku.com "topic society" in the column began to live 179 minutes, brought 7 million 924 thousand times the total amount of playing to 2 million 491 thousand people logged on youku.com, onlookers, 201 thousand people participated in the review.

input method in the iOS list is ranked 100 after niche products, but Wang Sicong made a micro-blog in September 18th: "the current Sogou input method third party input method is not supported on the iPhone6 equipped with iOS8, but Baidu input method has perfect support, Sina micro blog client is also a problem, open 10 flash back 8 times." Baidu iOS8 input method quickly became the number one topic in the iOS List Ranking rose to third.

this year, similar to the event marketing began to become the norm, and continue to spread on the social networking site climax. In the Internet era, the brand should be how to do event marketing in the Internet era to do event marketing, you need to grasp and identify information, rapid response, to find the best fit point of the brand and events. In the process of establishing a brand, event marketing if you play well, it will become a double-edged sword".

in October 24th jointly organized by the "commercial value" magazine and titanium media fourth all media marketing innovation conference, from various business guests around the home "big event" the truth behind their elaboration:

1, Luo Yonghao PK King freely behind the battle, Youku and the new weekly cooperation topic agency initiative

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