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Chen Xiaohuan dangdang com because of advertising step where the customer ‘s into the conspiracy the

Posted by: | Posted on: March 1, 2017

recently broke the news that dangdang.com tried to convey "disgusting" advertising, cause the user antipathy to the rumors, the authenticity of the news, I check out this, Pipi push Chen Xiaohuan specially to see dangdang.com called "disgusting" advertisement.

I did not enter dangdang.com, in a prominent location of the site to see the so-called "disgusting" advertising, then the author then click into specific product pages, but could not find the so-called "disgusting" advertising, therefore, the advertisement is not appropriate, I think it is hard to please all.

compared to other large advertising portal, dangdang.com, VANCL, Jingdong mall rely on advertising revenue, is unable to compare, for example, last night I went to the NetEase to watch the news, when I saw the NetEase entertainment news, entertainment news surprised, NetEase each opened a news will jump out of "Yili QQ star milk growth, for this ad, I also don’t want to say too much personal emotion, always feel that this is the effect of the user experience.

Dangdang advertising is just a normal advertising strategy, not nausea, if there are users feel nausea, then I think it is a kind of aesthetic fatigue, but also a normal reflection. Therefore, if there are users through this disgusting intuitive to attack a big brand, I think it is not appropriate.

therefore, Chen Xiaohuan also specially interviewed the parties, according to dangdang.com PR Director Ye Xiaozhou said: can not stop people’s comments, the so-called network comments, he believes that users have the right to express different views Dangdang comments in respect of dangdang.com, customers will also actively accept the views of customers.

from the group purchase network have faced, and then to the nearest customer, today we found dangdang.com, electric district have encountered a bottleneck in the development of new products and new applications of the Internet user that is constantly developing had a fierce collision new demands on the Internet, if we can in this bottleneck, we timely change or we will do the adjustment, success, instead, we will lose the passion in the collision, finally lost its course. Those bottlenecks, whether it means that the Internet conspiracy theory, from these signs to show that more and more shows the author conspiracy theory point of view.

leather push Chen Xiaohuan have been reflecting on the electric business district friends hope to survive, can resist the "conspiracy theory", the so-called "is not afraid of the shadow oblique, do you have to do service, responsible for their users, be responsible for the business circle, the work is responsible for Internet news.

editor: Pi push Sina blog: http://s.blog.sina.com.cn/s/blog_905f1a0c0100wfxt.html





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