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CN domain name utilization is not high domain name trading is very active

Posted by: | Posted on: February 26, 2017

      the total number of domain names in mainland China reached 9 million 180 thousand, an increase of 5 million 70 thousand over the past six months, an increase of over the same period last year of 6 million 230 thousand, the annual growth rate of up to 211%. Among them, the main driving force of growth from China’s top domain name.CN domain name, as of June this year, the total number of CN domain names reached 6 million 150 thousand, an annual growth rate of up to 416.5%, accounting for the total number of Chinese domain names of 58.9%. Network Information Center (CNNIC) released the twentieth China Internet development statistics report. For this set of data, the industry is mixed. Hi, CN domain comprehensive advantage in China, the first comprehensive registration more than the amount of COM in the China, China top-level domain has been second only to Germany.De, ranking second in the world; the worry is that since March 7th this year, the "CN domain name 1 yuan experience is the.CN domain name registration volume increased to boost great, but once the end of December, whether the.CN domain name registrations have dropped substantially?

      CNNIC information services director Wang Enhai believes that "there should be a fall, but not very large". He said: the domain name is a network of basic resources, many Chinese Internet users, SMEs are also many, many SMEs do not have their own independent website. Enterprises should have their own propaganda window and their own brands, and now more than 30 million of SMEs, while China’s domain name is only 6 million, this space and great potential."

      6 million 150 thousand of the.CN domain name registered with the German.De domain name registration amount of 11 million 50 thousand is still far away.

      Wang Enhai believes that the growth of CN domain name is the biggest resistance from the role of the industrial chain. He said: "any industry should be healthy development. If the chain is not clear, it is also the development of deformity. CN domain name for the healthy development, the key is to recognize the CN domain name, use the CN domain name."

      in such a short period of time to produce such a high domain name registration,.CN utilization has also been questioned in the industry. In fact, the number of registered giants in front of CN domain, CN domain utilization rate is still a number of dwarf.

      it is understood that in about 6000000 of the CN domain name, the site has been built is 810 thousand. "It will take some time to digest the registration on the application." Wang Enhai said that this is almost the same as the COM domain usage, the number of their site is about 400 thousand, probably about 17%. Global domain utilization is not high."

      CN domain utilization is not high, there are internal reasons. Wang Enhai said: "some companies tend to register multiple domain names"





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