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New advertising model interpretation of profit new Rubik’s CubeThe website Kickstarter to raise fund

Posted by: | Posted on: August 7, 2017

Internet video dating

. It’s a relatively new type of advertising that is called the "brand video community", which means promoting brand activity. So if you like the San Francisco giants, you can make a video of yourself and publish them via ViTrue. This pattern is the founder of CNN, former Time Warner board vice chairman Ted Turner · Ted Turner highly agree, he is convinced that this person made advertising works will have great value for brand communication. ViTrue has produced video communities for a handful of brands such as Lance foods, Moe, s, southwest barbecue, and Nerd baseball teams.

in 2006, the Internet giant shlf1314 for $1 billion 600 million acquisition of YouTube, which is regarded as a landmark event in the development of Internet video, further stimulate the people’s determination to enter the business. People are enthusiastic about the Internet video, and see it as the next gold mine on the internet.

Unlike YouTube, ViTrue focuses on advertising at the core of

in fact, the release of two of the largest public offerings in Kickstarter history has been successful professionals and angel investment companies. In March 2012, a number of game designers, including Double Fine Adventure, launched a $3 million 300 thousand investment in video game projects on Kickstarter. The new record holder is Pebble E-Paper Watch, which reportedly received $375 thousand in angel investment last month before it started its public offerings. Pebble E-Paper Watch successfully raised $10 million, and Kickstarter received $500 thousand. So far, more than 175 million investments have been made to all types of projects through the Kickstarter website

has also undergone a qualitative change in Kickstarter as many of the projects raised have been successful. It is only a short while ago, individual investors and independent artists looking for a small investment, project financing for the creative community, has now transformed into a large platform, the company can also publish the project on this platform, raising a lot of money. In the process, Kickstarter’s revenue structure is changing, and the cost of advertising and catalogues mentioned earlier by founder Perry Chen has now become a service, that’s everything. "All the chips" The Crowdfunding Bible the Bible book author Scott Steinberg said, Kickstarter may be more love those who get good support, actively marketing projects, "they are good at drawing attention and funds, which will be part of the Kickstarter into the waist bag."

brand promotion with these strokes, in July activities set off 500-1000 yuan

"only idiots buy YouTube." Mark Cuban, founder of HDNet, an American billionaire and HD television network, spoke so. He believes that online video can not compete with the advertising sales of radio and television networks, while the cost per thousand people will surge due to the increase in the total amount of video, so that the Internet video market will collapse.

at the end of 2006, the Internet video constantly questioned in the hustle and bustle of the video sharing website ViTrue ushered in a new round of investors, including shlf1314, one of the early investors in Silicon Valley "Godfather" Ron and Cox Conway, vice president of strategic Dallas Clement, Landmark founder Bahns Stanley communications industry’s biggest names.

1, 2007

people regard 2007 as "the year of the Internet video game," which is full of expectations for 2007. According to market research agency eMarketer research, Internet video ads in 2007 will appear blowout, at 90% rate rose to $775 million. And by 2010, online video advertising will bring in $2 billion 900 million in revenue, and it will take over the Internet

of course, the first people do not reward. Since its launch in 2008, the New York based Kickstarter has helped raise money for more than 20 thousand projects. Kickstarter will review the project review rate of about 75%, and then free to raise funds to the public on the website, the longest up to 60 days. Only after the funding target is achieved, Kickstarter will collect money – 5% of the proceeds. Amazon, which handles credit card transactions, charges 3-5% for each transaction.

      network advertising, mobile advertising, building advertising, toilet ads, bucket ads, bicycle ads…… With the continuous development of advertising, the new advertising model also more and more appear in people’s lives, the choice of advertisers is more diverse, advertising diversion trend will become increasingly evident. The market is no longer the world of traditional media, the brains of the operators to surprise advertising interpretation of the new profit cube.

Matthew – don’t abandon any $1 reward. In fact, the movie "Scooby Doo" Scooby Doo Shaggy in a corner of the famous actor would like $150 thousand. But even if you only paid $1, he was happy too. Hawaii is popular website Kickstarter for his upcoming film "fat man" Fat Kid Rules world the World to raise funds.





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