How to eliminate slow moving cigarettesPosted by: admin | Posted on: June 23, 2017
any industry has a number of unsalable goods, the same as the cigarette market, if you do not want to cause the backlog of goods, nature should think about how to eliminate the problem. In fact, the goods, there are selling and unsalable points. Cigarettes, as a commodity, and so on. Slow sales of cigarettes, and does not say that it takes up the position, the backlog of funds, a long time, it is highly likely to mold, throw away, suffered heavy losses, in case of the final sale, not to provoke complaints. So, how to eliminate slow-moving cigarettes?
a, strip retail. Cigarette package display, not only easy for customers to create a good image, a full range of visual experience, but also to allow customers to choose and compare the best way to cigarettes. A cigarette, like deep in the wine and customer hard to reach its true face. To remove a bold cigarette retail slow-moving, make it real face-to-face contact with customers, customers in the visual range, so that consumers in the same price of cigarettes to select, in contrast, one day can meet the corresponding customer, to open the market.
two, send gifts. Send gifts, is the most common way for the sale of goods, but also is the most effective way. A small lighter, a small box of cigarette holders, are the most common gifts, although the value of the owner is not large, but for the customer, it may be urgently needed materials. On the basis of the demolition of retail, a lighter or a box of cigarette holders and a pack of slow-moving cigarettes tied up, the customer at a glance, buy a pack of cigarettes, but also receive much-needed material. Seize the customer’s psychology, not only to maintain my feelings, but also to expand the market.
three, guest I interaction. Usually interact with customers, deepen customer perception and loyalty to the store and retain customers. When customers buy slow-moving cigarette, leave the customer information, such as mobile phone number, micro signal, consumer habits, make friends with customers, in the course of time, the customer will have to rely on the store, can not bear to leave. A small shop, a slow-moving cigarette, as long as there are one or two loyal customers, why should the sale of unsalable cigarettes and worry about it? Actively interact with customers, retain customers, more stable market.
public demand is always hard to pinch the shopkeepers are not allowed, even if the order according to the market, or easy to cause the backlog of goods, therefore, the unsalable goods is a very normal thing can be said that the key lies in how to eliminate these unsalable goods. So, if you are a retail store owner, your shop also has a slow selling cigarettes, with a small series of above, now you know how to deal with it?