Korean coffee in China in the end how to develop prospectsPosted by: admin | Posted on: May 29, 2017
Korean tropical move Korean restaurant in the rise of Korean coffee to find a reliable way of development in China, to open up new wealth territory, but due to poor management, many Korean coffee shop development is not good.
with Korean boom, Korean coffee crazy expansion in China, only one year will change radically, the reason is the control problem after joining release. Beijing Daily reporter recently visited found that located in the Business District Guanghua Road, sunshine 100 an original coffee to accompany your stores have been renamed "coffee with you" fend for themselves, but also exposed the coffee before the zoo franchisees run away the storm.
related events, join the high proportion of Korean coffee brands is a common feature of the storm continued. Analysts believe that, despite the existing Korean coffee brands still maintain a rapid expansion of the situation, but exposed the lack of corporate governance capacity, which is one of the reasons for the development of Korean coffee brands in China fluctuations.
expansion speeding lay hidden
in the sun 100 Guanghua Road Business District, the original coffee to accompany your stores have become "coffee with you make only superficial changes". The shop is still using the coffee with you logo tableware, but once the poster has been abandoned in the corner of the stairs. According to the person in charge of the store, since coffee to accompany you in May revealed a decline, the store will consider replacing the brand to find a way out. But before this, membership card, each store can not be universal service quality, not a franchised stores has been to fight the enemy separately, to accompany your coffee consumers suffering criticism.
if you accompany your coffee, coffee with the recommended Zoo