New 100 lun brand strategy adjustment is the new orientation of women footballPosted by: admin | Posted on: March 15, 2017
young people love fashion, new 100-lun products meet the young people’s pursuit of fashion, so very popular in the market. Recently, in 751D , Beijing; Park fashion design Plaza, New Balance announced the adjustment of its global brand strategy. It establishes a new slogan "Always in Beta", released a new ad, also launched a series called "Vazee gale" new shoes.
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aiming and positioning, sports brand in the world’s top three for New Balance decided to become a high-profile. From the advertising agency Arnold Worldwide for New Balance creation of the new ad Storm (storm), this time invited 17 sports stars endorsement for the brand. The film tells the story of a female runner when giving up, suddenly in front of a storm hit, after the storm is the world athletics track champion Jenny Simpson, triathlon world champion Sebastian Klenle, football field; Welsh young captain Aaron& nbsp; Ramsey sport is outstanding virtuoso. After the storm, the screen shows "Always in Beta".
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